Zoccai introduces the new “Buddy” collection
Dogs are humans’ best friends, no doubts on that.
Recent studies showed that dogs can help substantially kids and adults in general in case of pain and suffering.
To kids and dogs, Zoccai, historical jewelry company, has dedicated its last project: “Buddy – a valuable friend”.
In collaboration with the Pet Therapy center of Ulss 7, Zoccai will donate part of the revenues deriving from the “Buddy” collection sales to the association that will take dogs to the pediatric emergency room at the Vicenza hospital, to help kids improve their moral, reduce fear and pain and support the parents in a difficult situation. The presence of a dog, trained according to strict standards, is proven to be efficient in helping curing diseases as it stimulates curiosity, makes kids smile and helps to find that hope that can make a difference.
The project will start in April locally with the intent to expand it nationally and to keep it running for a long time with the support of the sales from “Buddy”.
The collection includes bracelets, rings, earrings, necklaces, charms and more in silver 925 depicting 10 of the most diffused dog breeds and 7 endangered wild animals.
The entire collection is created in sustainable materials as the silver doesn’t come from conflict zones, the stones are derived from glass and the paper used for brochures and packaging comes from sustainable forests. To every animal is associated a color that recalls its characteristics and values that become good emotions to wear everyday.
Buddy is purchasable online or in Milano at Piazza San Babila.